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The Home Selling Process



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We take great pride in our ability to recruit, train, and retain the finest quality real estate professionals.

In general, all property sellers approach the task with the same two goals in mind: get the best possible price for their home and sell it quickly. While the details of the process may vary according to the type of home and specific market conditions, the prospect of success is increased by following these five steps.

Step One: Understand the Market

The best way to arrive at solid goals is to understand the realities of today’s market.  Register for My FMRealty and research properties that will be “competing” with your property.  Ultimately, the best way to understand the market is to schedule a pre-market consultation with a Fonville Morisey Sales Associate. We've sold thousands of properties, and are uniquely experienced in helping sellers understand what they can do to properly prepare their house for sale. Click here to schedule a consultation.


Step Two: Learn Your Property's True Market Value

Research has proven there is nothing more important than setting the right asking price for your house. That's why we highly recommend seeking the help of a real estate professional with the expertise and experience to get your property priced right – from the start. Our highly trained sales associates will provide you with a data driven Competitive Market Analysis (CMA) - at no cost or obligation. For more information, click here.


Step Three:  Select a Professional Listing Agent

A great agent helps you better understand the selling process and gives you a number of advantages in selling your home. With local knowledge of home values and expertise in pricing and negotiating, you can rest assured you will get the most for your house. With over 700 real estate professionals in the area, we are the undisputed leader in property sales. If you've worked with us before, click here to find your Fonville Morisey Sales Associate. Or, we’re more than happy to help find an agent that meets your needs. To have us help you select an agent, click here.


Step Four: Marketing and Networking

Getting the best price in the least amount of time is about delivering the right buyer for your house. We do this with a combination of a solid marketing plan, targeted media exposure, and taking advantage of our powerful network of local and out-of-town buyers. These are resources no other firm can match. To learn more about listing your property for sale with us, click here.


Step Five:   Attract More Buyers by Adding Incentives to Your Property

With the goal of making your property “stand out” from the competition, we highly recommend you purchase a Home Warranty (click here to understand more about “why purchase a home warranty?”) and add a “Special Financing” offer from FM Lending (click here to learn more about “Why Offer Special Financing?”). 


And, if you are leaving the area, we can help you move across the State, Nationally or Internationally

If you're moving out of the area, let our relocation team make the transition easier. Not only can we get your house sold in the least amount of time, but we can also help you find a professional agent with a leading company with great service no matter where you're moving. To learn more about how we can help, click here.


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